Privacy Statement
Gravity Forms
Our forms are displayed via the plugin Gravity Forms (of Rocketgenius, Inc.)
When sending in a form, the data gets stored in the WordPress database. These data may contain personal data. A form also collects the IP address of users. We collect these addresses to block potential spammers.
In no way is this information shared with Rocketgenius.
Some of our forms (and their fields) are sent to our marketing automation application: ActiveCampaign. If you accept cookies and send in a form, we also place an ActiveCampaign cookie. This cookie remembers your interactions and provides us a way to offer you personal and relevant content.
Savvii BV
ActiveCampaign
Google Analytics
Google Analytics (GA4) keeps track of the traffic on our website. With this tool’s help, the website’s performance and the effectiveness of marketing activities are analyzed. GA4 registers among other things:
- From which location do you visit the website?
- From which source of traffic do you come to this website?
- How long do you stay on this website?
- How many web pages do you look at?
- To what degree do you engage with the visited web pages?
- What kind of device / operating system / browser do you use?
- Which forms do you fill in?
GA4 uses IP addresses to connect a continent, country, region and place to a user. IP addresses and personal information are never saved. The data collected is stored for a maximum of 14 months and also processed on servers within the continent where the organization is located. Within the collected data it is (on request) possible to delete the data of a specific user. If you want to prevent the data collection of a website visit, you can install the Google Chrome opt-out browser add-on.
The collection and processing of data is anonymized and data will never be collected or processed by third parties. Google can provide information to third parties if Google is legally required to, or as far as third parties process the information on behalf of Google. We have closed a Data Processing Agreement with Google and have forbidden Google to use the obtained analytics information for other services of Google.
Google Tag Manager
This website uses Google Tag Manager, to manage different (tracking)codes (tag) on our website. Google Tag Manager does not collect any personal data; it only makes sure certain tags get activated.
Data stored on Google’s servers is located in the US.
Google Optimize
With Google Optimize, we test our website regularly to know on which page version a user reaches their goals the easiest. Google Optimize keeps track which page version a user saw and to which page the user navigated.
Data stored on Google’s servers is located in the US.
Google Fonts
Google reCAPTCHA
YouTube
YouTube
Videos on our website are on some occasions hosted by YouTube, part of Google. YouTube stores your viewing behaviour.
Data stored on Google’s servers is located in the US.
Microsoft Clarity
This website uses Microsoft Clarity to measure usability and user experience. Microsoft Clarity anonymously collects user information of our website, including the pages a user visits, and generates heat maps and recordings based on mouse movement, clicks or scroll. Microsoft Clarity does not collect filled-in forms or personal data.
Hotjar
This website uses Hotjar to measure usability and user experience. Hotjar anonymously collects user information of our website, including the pages a user visits, and generates heat maps based on mouse movement or clicks. Hotjar does not collect filled-in forms or personal data.
Hotjar’s data is hosted by AWS in Ireland.
Zapier
Zapier is used to connect certain services. Data collected in a specific service can be sent to another service via a ‘Zap’ (a connection between two (or more) services).
As example:
- Typeform → ActiveCampaign
- Data collected in a quick scan, will be sent to ActiveCampaign. This includes all filled-in questions, including corresponding personal data, IP address and device data.
Zapier saves the credentials of each service encrypted to execute the zap. This data is only used for zaps.
Zapier’s data is hosted by AWS in the US.
Typeform
Tracking of third parties
On this website, several tracking codes of third parties are being used, saving the pages a user visited. Third parties can show advertisements based on these visited pages. Services, where these ads are shown, are Google, Facebook, and LinkedIn.
If you own an account at one of these services, their privacy policy might make it possible to link your profile to your use of our website. Your use of this website might be shared with the services listed below. We do not share personal data with either one of these services.
- Google Ads (privacy policy)
- Facebook Ads (privacy policy)
- LinkedIn Ads (privacy policy)
Cookies
In our Cookie Statement you can find an overview of all cookies used on our website.
Changes
This Privacy Statement can change. Users will be notified on this website.
Question
For inquiries, please contact us.